Marker Erected by: Walt Disney Heritage Museum.
County of Marker: Linn County.
Location of Marker: Ritchie St. & Kansas Ave., Marceline.
Marker Text:
The Coca-Cola building on Main Street USA at Disneyland is modeled after the Zurcher Building you see here. Built in 1892, Zurcher Jewelers occupied this site from 1903 to 1973. In the Knights of Pythias hall, located in the second story, Elias Disney held an oyster dinner for local apple growers. He had hopes of organizing them into a local union, but was unable to garner their support. Nevertheless, they happily ate the oysters. In 1918 apartments were added to the back of the building. In 2002 these apartments were lost due to fire. After clearing debris the Coca-Cola sign Walt would have remembered was revealed. We know why this building was the Coca-Cola building to Walt.