Company Store Mural - Chemainus, BC
Posted by: Groundspeak Regular Member The_Draglings
N 48° 55.357 W 123° 43.026
10U E 447468 N 5419101
Mural #10 on the Chemainus tour of murals
Waymark Code: WM55HJ
Location: British Columbia, Canada
Date Posted: 11/14/2008
Published By:Groundspeak Premium Member tiki-4
Views: 7

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10M x 8M (30’ X 16’), WATER WHEEL CRESCENT

Company Store

Painted in 1983
by Dan Sawatzky,
Chemainus
(now residing in Cultus Lake, BC)

The Artist

“There’s no place in the world I’d rather be! I can feel the sparkle in the air just approaching the town. I’ve never been so involved in a community.”

Born in Vancouver and raised in Castlegar, B.C., Dan Sawatzky has experienced much of what British Columbia has to offer. His travels have accorded him a sense of locale which he has translated into art. His main objective is accurately depicting the humble qualities of everyday objects that are so much a part of our heritage.

Largely self taught, Sawatzky’s repertoire includes works in pen and ink and egg tempera. On a larger scale he has painted historical murals all across North America, both in Canada and the U.S.A.

The Art

Using an oval format, this mural shows an interior depiction of the Victoria Lumber & Manufacturing Company Store, circa 1917. The artist recreated the deep perspective of the colourfully-laden shelves from old photographs.

D.A. Gatus was the store manager. He is seen standing in the mid-ground. Miss Ann Porter worked as a clerk, and is pictured on the left behind the counter.

The V.L. & M. Company used one of the first known credit card systems in the store. The purchaser would pay for the goods with coupons. In turn, the store would receive credit for the same from the company, which would deduct the amount from their employee’s pay cheque.

The name “Victoria Lumber & Manufacturing Company”, and its trade mark, the letter “V” in a diamond, became known throughout the world.

The Little Town That Did!
“Obviously, Chemainus, B.C., no matter how small it is, has things like imagination and foresight
and a willingness on the part of its residents and community leaders to get behind daring
and adventurous initiatives.”
Author and historian, Pierre Berton

From just five murals and lots of spirit in the summer of 1982, Chemainus has struggled, grown and succeeded in literally putting itself on the map. In 1983, it won the prestigious New York Downtown Revitalization Award for its redevelopment of the town core. It has since gained world-wide acclaim for the integrity and superb artistry of its huge depictions of the town’s history.

Forty larger-than-life historic paintings in this open air gallery now greet the gaze of thousands of visitors each year. Chemainus thrives as a result, but it remains a small town, with just over 4,500 residents. These welcoming people still dish out island hospitality, along with ice cream and afternoon tea and scones just as they always have. Chemainus really is “The Little Town That Did”©.

The coastal community of Chemainus has a rich and varied history. Beginning thousands of years ago with the Coast Salish Native people, that history has flourished through a century and a half of industry and labour. With a mild climate and a great abundance of natural resources, the surrounding area became home to many hardworking settlers. Side by side, these people hewed a town of substance from the majestic forests.

These same forests have provided the lifeblood of the entire valley for more than a century, but to Chemainus, this has sometimes been a painful reality.

In 1981 the town of Chemainus benefited from a province wide redevelopment fund, and initiated a downtown revitalization project to give a face lift to a tired-looking main street. Planters overflowing with fresh flowers, new benches, improved public spaces and better parking facilities, all resulted from this initial project. Suddenly though, the town faced much graver problems than a lack of fresh paint along its thoroughfares. After more than 120 years the mill shut down in 1983.

Without waiting to hear if the mill would reopen, residents rallied to hold on to the roots they had established here. They continued the beautification of the central core. But more was to come. With the remarkable energy and creative vision of resident and businessman Karl Schutz, and the committed support of the then mayor Graham Bruce and the municipal council, the Festival of Murals Society was born. The painting of murals on some of the outside walls of local buildings was the Municipality of North Cowichan’s colourful investment in a livelier looking village.

Those early years of redevelopment now seem a part of history, too. More than a quarter of a million dollars has been invested in the mural project by private, corporate, federal, provincial and municipal investors. As a direct result, Chemainus has attracted in excess of one hundred new businesses, 350-450,000 visitors a year and a $3.5 million dinner theatre. From a dependence on a single industry, it has broadened its economic base to offer a range of service and tourist related activities. To everyone’s relief, the mill was rebuilt and modernized, and reopened in 1985. By that time, residents and visitors alike felt that they had proven they could survive the worst of times through their spirit and determination.

The town now has a new look. It is one that is reminiscent of past glories, and the result is a pleasing mixture of Victorian and frontier design, with a real down home feel. Chemainus welcomes you to a feast for all the senses. Come and taste the magic! You’ll never experience history quite like this again.


City: Chemainus

Location Name: WATER WHEEL CRESCENT Bldg

Artist: Dan Sawatzky

Date: 1983

Media: Not listed

Relevant Web Site: Not listed

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