 Crest Theatre - Fresno, CA
Posted by: DougK
N 36° 44.109 W 119° 47.590
11S E 250587 N 4069130
Located on the outskirts of downtown Fresno, California, the exterior of the Crest Theatre is a stark Moderne box with an exceptional marquee.
Waymark Code: WM7AQK
Location: California, United States
Date Posted: 09/28/2009
Views: 5
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Excerpted from Cinema Treasures:
This theatre is one of some 200 that could be described as "Skouras-ized For Showmanship". In the late 1930s through the 1950s, there occurred on the west coast of the United States a phenomenon known as the 'Skouras style' in recognition of the oversight of the Skouras brothers in their management of several cinema chains. They employed a designer by the name of Carl G. Moeller to render their cinemas/theatres in a new style best described as 'Art Moderne meets Streamlined.' The then new availability of aluminum sheeting at low cost was the principal material difference to this style allowing for sweeping, 3-dimensional shapes of scrolls to adorn walls and facades in an expression that would have been much more expensive and not at all the same in plaster. With the use of hand tinted and etched aluminum forms, the designers could make ornaments in mass production that allowed much greater economies of scale.
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Crest Theatre from the left
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Crest Theatre from the right
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Crest Theatre looking up
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Crest Theatre from the front
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The interior is very well maintained and has beautifully ornate gold leaf details. Facing the stage and curtained screen, you feel like you're sitting in a sea shell.
The theater later became a church, the Iglesias Universales, but as of January 2005, the church has vacated the building, and the former theater is now for rent.
The Crest Theater is located at:
1170 Broadway Street
Fresno, CA 93721 |
Sidewalk |
Ticket Booth
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Entrance Walk
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Year Theater Opened: 1949
 Ticket Price (local currency): 0.00 (listed in local currency)
 Matinee Price (local currency): 0.00 (listed in local currency)
 Number of Screen(s): 1
 Web site: [Web Link]
 Concessions Available: Not Listed

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Visit Instructions: Must take a photo of the theater. Please try to include yourself or gps in the picture. Tell of your experience at the theater, if it is still a theater. If it is no longer a theater tell of an experience from the past at the theater, if this can be done.
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